Absence makes the heart grow fonder... welcome back Apadmi

Want talk about all things mobile apps? Then come and find Nick Black and his team from Apadmi. Apadmi designs, develops and optimises mobile apps for leading brands. They unlock new value through strategy, platforms, middleware and systems integrations that transform the way they work. Nick (not to be confused with fellow sponsor Nick Allott!) and his team are no strangers to the joy of Swedish Beers but it's been a while since they were last with us in Barcelona. Absence just makes the heart grow fonder though so I'm delighted to welcome them back.

Nick is particularly interested in finding the new new this year at MWC, you know, the real game-changing stuff with substance over style. Feel free to share your MWC Greatest Hits with him on Wednesday night in exchange for a beer token or two.