Tuesday, February 21, 2017

Win a pass to Mobile World Congress with our friends at Trustonic!

**Our winners have all received their MWC passes! Well done to Alistair, Albert, Helene, Janelle and Carlos. See you all in Barcelona!**

Our lovely friends at Trustonic have FIVE free tickets to give away to this year's Mobile World Congress in Barcelona. Each ticket allows access to the exhibition and special seminars only for the full four days of MWC. This ticket does not give access to any of the conference sessions but it can be upgraded for an additional cost when you register.

You can enter the competition here.

About Trustonic

Trustonic is a leading player in mobile device and application security. Almost a billion devices have Trustonic security embedded at the manufacturing stage, providing smart devices with an embedded root of trust and a hardware-protected environment for secure storage and processing. Trustonic also offer application-level security across multiple platforms, including smartphone (iOS and Android) and IoT. Trustonic is exhibiting at this year's MWC. Find them in Hall 6 - 6140.

Contest rules and instructions

Contestants enter by simply leaving their name and contact details on this entry form and answering a simple question about Trustonic. There is no charge to enter the competition. At the end of the contest period five (5) random winners will be selected to each receive one (1) ticket to attend Mobile World Congress Exhibition on Monday February 27 to Thursday 2 March 2017.

The contest will run from Tuesday 21 February 2017, 15:00 GMT until Thursday 23 February 2017, 15:00 GMT. Winners will be notified by email or telephone.

This contest is open only to entrants who are 18 years of age or older at time of entry. Employees, consultants, officers and directors of the Sponsor, their parents, affiliates and subsidiaries, participating advertising and Contest agencies and prize suppliers (and members of their immediate family and/or those living in the same of household of each) are ineligible.

Good luck!

Tuesday, February 07, 2017

Welcoming our sponsors for Swedish Beers Barcelona Edition #12

I have some sponsors to announce! Hurrah! There will be beer tokens for everyone! So without further ado, let me introduce you...

Digitas LBi White Unicorn on red background logo
Our lead sponsor is DigitasLBi: DigitasLBi is a modern, data-inspired agency - the only agency designed to offer clients a complete stack of services, from integrated communications, to commerce to CRM and innovation services across the world, all driven by our data about what really counts for your business.

The mobile team is headed for Barcelona once again and this time they're sposoring Swedish Beers! Some of you will have already met Ilicco, Rafe and Sergio at previous Swedish Beers events or have tuned into our Choons 'n Chat podcasts with Tech Talks Central. We'll be doing some more podcasts this year, so watch this space as they say.

This year, DigitasLBi is bringing more of the team along to MWC and they will be on hand to chew the fat on all things mobile - be that mobile marketing, advertising and media or innovations in hardware and software that can make a difference to their clients' businesses. So if you want to find out what can be achieved when hard data meets imagination, then search out Ilicco, Sergio, Rafe, Lorenzo and the rest of the crew when you come to Swedish Beers! Oh, and being lead sponsor, they'll also have the largest batch of beer tokens.


We also have a range of lovely supporting sponsors. Please join me in welcoming them to the party. 

Headforwards Logo
Meet Headforwards who are based in Cornwall, UK and specialise in software development outsourcing. Our primary aim is to work with our clients to create and deliver custom software that brings them business value. We believe in working in an Agile way and have adopted both the agile philosophy and agile methodologies into our business strategy and day to day life.
Our business model is different to most other outsource software companies. We create dedicated teams for specific projects and never switch members to other projects, nor do we have team members ‘waiting on the bench’ which ultimately drives costs up.
Meet Toby and his team and they can explain more about what they do, what agile means all whilst extolling the virtues of living and working on the stunning Cornish coastline and generally have a good time.
Inspiring Interns logo 2017
Many of you will already know Ben Rosen and his team from Inspiring Interns and Inspiring Search. They've been regulars at Swedish Beers since the very first parties in London in 2001 and have supported us ever since then. You may remember their polaroids from last year's bash. And I wonder if you still have their sunglasses?! Or perhaps you've joined in one of their Ping Pong competitions at our London parties? I digress. 
The team is brilliant at graduate recruitment (they've placed over 5000 young people since 2009) and also do senior level recruitment in the mobile and digital sectors. Ben and his team are not like other recruiters (they're much less pushy and much more human) and I can guarantee you'll have great fun with them. I'm sure they'll also have a few surprises up their sleeves to help us all have a good time on the night.
51 Degrees Device Detection logoNext up is 51 Degrees. James Rosewell and his team will be in Barcelona and joining us as a sponsor for the first time. So let's make sure we give them a very warm welcome. 
51 Degrees helps designers, creators and business leaders make amazing website experiences based on responsive design principles. Our software helps reduce both the cost and time involved in creating, testing and deployment of mobile websites, which means the tech never gets in the way of the user experience.
Trusted by millions of people, we have over 1.5 million active deployments in virtually every country around the world using our device detection software day in and day out including Unilever, eBay, Microsoft, IBM, Hyundai and T-Mobile use us. We are THE fastest and the most accurate device detection service there is. Our accuracy comes from our device combinations database – at over 150,000 (and growing) it’s the largest and it’s checked and updated every day, because we know that over 150 devices are launched worldwide every week. Our performance speeds are awesome too. We go direct, avoiding clouds for real time device detection. Capable of more than 5 million detections a second we're the fastest available.
So if you want to talk about responsive design principles, mobile website deployment, new handsets and device detection, these are the people to talk to.

 x-mobility sim card logo
A very warm welcome to x-Mobility!  x-Mobility enables brands as 4G MVNOs or appVNOs...the latter being a new approach enabling brands and media owners to offer their subs a SIMless telco mobile experience, by launching their own VirtualSIM app offering multiple mobile numbers on their existing device.

Existing customers inc Freemium MVNO FreedomPop, appVNO Vyke.com along with a Utility company and Football club who wish to layer in telco mobile services to their extensive sub base, giving them both a new business line and direct touch with their subscribers.

Shanks and his team will be at Swedish Beers and they're particularly interested to talk to brands (inc MVNOs & OTTs), media owners and app entrepreneurs who are looking to launch Telco Mobile Services about how to enable you with alternative mobile services which in turn, helps you acquire, grow and own their own subscriber base. But not only that, they're a great team to hang out with and talk all things telco.


ZZZ Corporate Accommodation will be joining us as a sponsor this year in Barcelona. They're specialists in corporate accommodation and help clients small and large find the right places to stay. ZZZ’s was born in 2002 by Swedish Beers regular, Helen Gavine, who has a passion for quality and an annoying attention to detail! We deliver good quality corporate accommodation in the right part of town in the key exhibition cities in Europe including Cannes, Barcelona and London. 

We strive on offering great service, and that can only be delivered by having the best team. The team are split between our main office in Richmond, London and overseas in Cannes and Barcelona. All the apartments are vetted personally and their service on the ground is top notch from a personal meet and greet service and welcome pack to organising events. Come and hang out with Helen, Tess and the team. 

And in the meantime, if you're still looking for somewhere to stay for this year's Mobile World Congress or an upcoming event in Barcelona, Cannes, Lisbon or Monaco, do get in touch.


Algolia is the #1 Platform for Building Scalable Search on your mobile application. With more than 8,000 active implementations powering billions of search queries per month, Algolia is the leading Search as a Service today. The Algolia search engine is designed to deliver instand search results, even on mobile phones with little or no connectivity, which is why both our iOS and Android solutions include offline search. That means Algolia powers mobile search for some of the most popular consumer & enterprise mobile apps, products and websites. And the team will be at Swedish Beers too. So search the out for your beer tokens and lovely chat about how all this search magic they do can help your business.


You can RSVP for the event here if you haven't done so already. It's free to attend for people working in and around the mobile industry.


**Fancy joining us as a sponsor? Please get in touch with Helen to discuss.** 

See you in Barcelona.
Like us on Facebook http://facebook.com/swedishbeers
Follow us on Twitter http://twitter.com/swedishbeers
Check out the photos from our bash in Barcelona in 2016 on Flickr or Facebook.
This is a Heroes of the Mobile Fringe Festival Event http://mobileheroes.net/

Monday, January 09, 2017

Swedish Beers Goes to Barcelona Once Again. Come and Join the fun!

Oh my goodness, doesn't time fly? Here we are again in the New Year which means only one thing - it's time for Swedish Beers! It’s all systems go for Mobile World Congress and Heroes of the Mobile Fringe. And as part of that, your favourite networking party is back at Dos Trece! It will be our 12th visit to Barcelona. Can you believe it?! 

Our lead sponsor is confirmed but there are slots available for co-sponsors and start-up supporters. Get in touch with Helen to discuss. The more the merrier etc

Like our previous events, this is a relaxed evening, no formalities, no presentations. Just come with an open mind, meet friends old and new, chat, enjoy a drink or three (courtesy of our sponsors - soft drinks available too) and have yourself a good time. Oh, and please leave the ties, the corporate personas and the sales spiel at the door. The Swedish Beers crew will be on hand to welcome you as well as Alex and the friendliest bar staff in town at Dos Trece.

Please RSVP on eventbrite to give us an idea on who's coming and we'll do our best to accommodate as many of you as possible but it does mean there's no guaranteed entry. Just come and go as you please. 

It is likely to get a bit busy at times. But don't worry, people will be coming in and out all evening. If it's very busy, there's no need to queue to get in, we'll have a second bar nearby for you to hang out in which will be just as good and where there will be plenty of people for you to network with.

See you in Barcelona.

This is a Heroes of the Mobile Fringe Festival Event http://mobileheroes.net/

Like us on Facebook http://facebook.com/swedishbeers
Follow us on Twitter http://twitter.com/swedishbeers
Check out the photos from our bash in Barcelona in 2016 on Flickr or Facebook.

Tuesday, August 23, 2016

Swedish Beers London needs YOU!

I had a lovely conversation earlier with my friends at The Nordic Bar to plot the next London edition of Swedish Beers. I'm a bit overdue a session on home turf having run successful parties in Barcelona and San Francisco earlier this year. So I've decided to crack and get it sorted sooner rather than later.

I have some potential dates available in the next 5 weeks but to make it happen, not only do I need you lovely lot to come along and join the fun, but I also need some lovely sponsors too to pay for the drinks and shenanigans. I already have one sponsor confirmed and am talking to another, but there's certainly room for two or three more to join the merry throng.

Who's up for being lead sponsor or a co-sponsor and help a couple of hundred mobilists mingle, chat and network?

Get in touch if that sounds like you and I can fill you in costs, how it works and the value you get for your money and support.

Looking forward to seeing you all soon.

Tuesday, April 12, 2016

Swedish Beers is heading to San Francisco!

Well, it's been a while since my last trip Stateside but I'm pleased to be coming back to connect with US friends, old and new. To that end, I'm putting on a Swedish Beers party on Monday 2 May in San Francisco and would love to see you there.
If you have a passing interest in mobile technology, like to chew the mobile fat without any frills, formalities, sales pitches or death by PowerPoint, then Swedish Beers is for you!  
Date: Monday 2 May 2016
Time:6.30pm onwards
Where: Central San Francisco
Please RSVP so we have an idea of how many of you are coming.

About our sponsors
James Tagg, the co-founder of Truphone will be joining us in San Francisco. Truphone is a global mobile network where there aren't roaming costs. Instead, there's one world plan to cover whichever country you're in, one SIM that never needs swapping and wherever you go, you get the same quality coverage as home, with the same customer support. With Truphone, you'll be roaming free. James is also the co-inventor of the LCD touchscreen (amongst other things) and is a published author and authority on Artificial Intelligence.

I'm on the lookout for additional sponsors to join Truphone to help the party go with a swing and a venue (I have a couple in mind, but welcome suggestions too) but I wanted to put the word out on the date so you can get it in your diaries and spread the word.

I look forward to seeing you on Monday 2nd May!

You may also be interested in the other events I'm organising in the US in Mountain View, New York City and Los Angeles. Please RSVP by clicking on the links below if you'd like to come. They're all free to attend and we'll be looking at the topic of 'When Will Our Smartphones be Smarter Than Us? AI and The Future of Mobile'.

Eventbrite - Mountain View Edition: When Will Our Smartphones Be Smarter Than Us? AI & The Future of Mobile

Eventbrite - When Will Our Smartphones Be Smarter Than Us? AI & The Future of Mobile

Eventbrite - LA Edition: When Will Our Smartphones Be Smarter Than Us? AI & The Future of Mobile

Monday, April 11, 2016

Swedish Beers was brilliant in Barcelona. Thank you!

A big thank you to everyone who came and chewed the mobile fat with us in February. Thank you to our sponsors, Gavin and his team at Voluum, Nextbit, aql, Vyke, Veoo, Inspiring Interns, Inspiring Search and Joshua PR. We couldn't have done it without their financial and moral support.

Thank you also to our photographers, Erika Arias, Naty Jamiez and Inspiring Search. And a thank you to Alex and his team at Dostrece who did us proud. They even wrote about us on their blog (it's in Spanish). Here are the photos on Flickr and the same set on Facebook - there are a lot this year. So if you haven't seen them already, enjoy!

  Swedish Beers BCN Edition #11

We'll be back in Barcelona in 2017, all being well. But in the meantime, we're heading to the USA this May.

There's a Swedish Beers party happening in San Francisco on Mon 2 May, a talk and meet-up about Artificial Intelligence in Mountain View on Tuesday 3 May, another talk and panel discussion, 'When Will Our Smartphones be Smarter than Us?' in New York on Thursday 5 May and another session in Los Angeles about our Smartphones being smarter than us on Monday 9 May.

Do come and join us at the events - they're all free to attend. And get in touch if you'd like to sponsor or partner with us.

Tuesday, February 09, 2016

I'm happy to announce...

..that the venue for Swedish Beers is confirmed - we're back in our old haunt of Dostrece. Find it behind the Ramblas and behind the Boqueria market. The nearest Metro station is Liceu.

I'm also happy to announce our first raft of sponsors.

Our lead sponsor is Voluum - The Voluum team are very excited to be showcasing their newest product, VoluumDSP, at MWC this year.  With a focus on usability, deep analytics, anti-fraud and generally making the execution of mobile programmatic campaigns less painful, it’s definitely worth grabbing Gavin, Robert or one of their team to find out more. They're experienced mobile marketers themselves, they know the challenges both advertisers and publishers face and really know how this stuff works. Gavin is also a Swedish Beers veteran so can show you the Swedish Beers ropes too!  @voluumdsp

Next up is Nextbit! They have a new phone to show off called Robin. And it looks very interesting indeed. A game-changer in Android devices? I think it might just be. You decide when you meet the team on the 24th February!

I'm delighted to welcome back aql for the umpteenth time. aql Founder and CEO, Dr Adam Beaumont, will be with us once more for chat and jollity and to talk hosting, messaging, telecoms, innovation and why Leeds is the centre of the internet universe. No really, it is! Welcome back aql!

Further sponsor announcements shortly. It's not too late to get involved. Get in touch with me if you're interested in sponsoring this or other Swedish Beers events.