On to the sponsors for without them, there would be no free drinks! We have a few newcomers to the party and lots of regular sponsors. So let's meet them.
Yes! Louisville
Samsung Internet
Samsung Internet for Android is the web browser that is pre-installed on Samsung Galaxy phones and tablets. It is based on the open-source Chromium project, to which Samsung is a major contributor. They have a great online Developer Hub where you will find demos, articles and documentation to help you make the most of the latest web features in Samsung Internet and other browsers too.
I'm also thrilled to bits to be welcoming back some familiar names and faces as sponsors. We must be doing something right for people to come back as a sponsor.
Welcome back Equal Experts!
The company has a long-standing relationship with the mobile industry, having worked with O2 Telefónica on its mobile app platforms since 2012. Together, they delivered the Priority and MyO2 native apps along with the platform that powers them – supporting millions of happy O2 customers along the way.
Equal Experts' efforts in mobile go beyond software to include proprietary hardware. Their BluetoothTap technology unifies the 'tap & go’ experience across all major smartphones. IBM iX has adopted BluetoothTap in its vision of the future of retail, successfully using it within a prototype for a secure, mobile-first retail shopping experience to dramatically improve checkout times.
Paul Stringer, and some of his senior mobile team, will be joining us at Swedish Beers. It's their second time as a sponsor so please be sure to give them a very warm welcome. And you can check out what they're doing at MWC on their dedicated website or hang out with them and the SAP peeps in Hall 3, 3N31.
Welcome back 51 Degrees!
51Degrees provides The Fastest and Most Accurate Device Detection solution. That may sound like a boast, but James tells me it's true. Who am I to disagree?!
Did you know that over 150 device models are launched worldwide every week?? Well 51Degrees does, because they add them into their database every single week.
Trusted by millions of people, they have over 1.5 million active deployments in virtually every country around the world using the 51Degrees device detection software day in and day out.
This software helps companies in Adtech, Publishing, Digital Experience platforms, Ecommerce, Telco, leveraging our huge database of over 1.2 million (and growing) device combinations. This means the tech and screen size never gets in the way of the user experience regardless of device type. Using device detection makes you more money through more accurate targeting and optimized content.
So if you think you know everything there is to know about mobile device detection or optimisation, why don't you challenge James and his team and test their knowledge over a beer in Barcelona?! You can also check them out in the exhibition on stand 7UP.72.
Not only do we have sponsors, but we have supporters too. They also chip in to the beer fund so they have beer tokens too. Let's meet them.
Kairos Future
Noba Ventures
Noba is an agile execution innovation company. They combine lean startup, fast prototyping and agile methodologies to help corporates develop and launch new businesses faster. They've helped launch breakfast products, medical devices and financial services, and more. The team combines innovation with mixology, football teams with startups and created an idea store open to the public. Find out more from Daniel and his colleagues on Wednesday night.
Redmill Marketing Associates
Redmill Marketing Associates have the kind of extensive marketing know how you'd expect from a full-service agency but specialising in marketing for the telecoms and technology sectors. Meet Guy Redmill, the founder at the party. He's been to the party many times so we're extra specially pleased to welcome Redmill as a supporter. Cheers Guy!
ZZZ Corporate Accommodation
Trustonic
A big up to Colin and his team at Trustonic. They're the lovely people who give me MWC passes to give away. Trustonic's mission is to embed the best security into the world's smart devices and apps, empowering mobile and IoT developers to build the trust required to deliver simple, fast and secure solutions. If you were lucky enough to win one of the passes this year, please do search Colin out to say thank you. You'll see him at Swedish Beers but also check out the Trustonic stand 6140 in Hall 6 at MWC.
If you haven't RSVP'd yet, you can do that here.
Skål!
Helen
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